Entrepreneur to Employer
The Entrepreneur to Employer Podcast is for founders who are ready to move beyond ideas and start building a company that actually runs. It is designed for leaders navigating the messy middle, where vision meets execution, and where most businesses either stall or scale.
Each bite sized episode delivers practical, no-fluff insights you can apply immediately. Whether you are refining your offer, building systems, hiring your first team members, or protecting your intellectual property, this podcast helps you make smarter decisions faster.
A core focus of the show is helping you remove founder dependency and eliminate operational bottlenecks so your business can grow without everything relying on you. You will learn how to step out of the day-to-day, build processes that scale, and create a company that is not limited by your time or bandwidth.
From IP protection and operational structure to go-to-market strategy and leadership development, every episode focuses on the real challenges of turning a business into a sustainable, scalable company.
Hosted by Brian Montes, fractional COO and founder of Buona Fortuna Ventures, the show brings an operator’s perspective to entrepreneurship, bridging the gap between doing everything yourself and leading a business that can grow without you.
Entrepreneur to Employer
The Breaking Point: Why Founder-Led Operations Stop Working (and What to Do Next)
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In this episode of Entrepreneur to Employer, we unpack the “breaking point” where founder-led operations stop working and growth starts to feel like chaos. This is the stage where the business is scaling, revenue is up, but everything still runs through you—the founder. Instead of celebrating growth, you are stuck firefighting, answering the same questions, and holding the business together with sheer willpower.
You will learn the most common signs that your operations have outgrown your current way of working, why more hustle is not the answer, and the three core shifts every founder must make to scale: designing systems instead of doing all the work, creating real ownership on your team, and moving from reactive chaos to a simple, proactive operating rhythm. This episode is built for entrepreneurs, agency owners, and service-based founders who want to build a business that runs without their constant involvement.
If you are ready to step into a true operator role—or bring in a fractional COO to help you get there—this is your starting point.
In this episode, you’ll learn:
- The key signs your founder-led operations have hit a breaking point.
- Why more hustle, more hours, and more hiring do not fix operational chaos.
- How to shift from doing the work to designing scalable systems and processes.
- A simple way to create real ownership and accountability on your team.
- How to move from reactive firefighting to a proactive weekly operating rhythm
If you are at the breaking point where growth is creating more stress than freedom, it is time to upgrade your operations. I help founders as a fractional COO by installing the systems, structure, and accountability you need to scale without burning out. Ready to see what that could look like for your business? Click here to book a no-pressure call and identify your top operational bottlenecks.
Hey there everyone. Welcome back to the Aunt Mare to Employer Podcast. Now, if you've been following this podcast for a while, you realize that taking a break, almost close to a year, I think, since I recorded the last Aunt Mare to Employer podcast. And I took some time off because when I started this podcast, I started it with a focus on HR for business owners. And with a lot of the feedback that I've gotten, uh what's really resonates with with the list with listeners is more of information about how to scale your business systems, how to actually go from being, you know, that founder uh that's creating a job and a business to creating a business with employees where you start to create enterprise value and uh now you you know you're building something that you could potentially exit if you wanted one day. So this podcast is making a pretty serious pivot, uh, which is in line with the work that I do day to day. So it makes sense, but this podcast is gonna become designed for founders who are ready to stop doing everything themselves and really start building a business that actually runs itself. Now, that doesn't mean you can disappear, but it means that that business is gonna run and you can take a vacation for a week and come back and not find your business burned to the ground. So I am your host, Brian Montez. I'm CEO of an audit and risk advisory firm, and I also work as a fractional COO for businesses. So each week on this podcast, I'm gonna break down systems, structure, and leadership shifts that you need to do in order to scale your business without chaos. So if you're stuck in the weeds and ready to step into your role as an operator, you're absolutely in the right place. So buckle up and let's get started with this return to the entree to employer podcast. So if you are tuning into this, um, there's a good chance you've hit a point in your business where what used to work just doesn't work anymore, right? And I've been there done that. So, you know, you you wake up one day and realizing that what got you to, you know, a million dollars in revenue isn't gonna get you to five million in revenue. It's just what you did back then just isn't working, right? The hustle got you here to where you're at today. Your instincts got you here, your grind, your ability to jump in, your ability to solve problems, and you're able to push things forward, right? You're able to solve those problems and move forward. But now everything depends on you, right? Your team keeps coming back to you with questions, your growth feels messy instead of exciting. And instead of building a company, it feels like you're holding one together. You know, in my early days of entrepreneurship, I used to, I used to use a phrase called, you know, we build the plane as we fly it. And in the early days of launching your company, that is fairly true, right? You're you're you're you're you launch, you're going, you're re you're iterating, you're making changes, and you know, as you're moving forward, you finish building the wings out and you get those engines on. But there comes a time where that plane needs to be fully built. And then at that point, now what you're doing is maintaining and improving. And so most likely that's the point that you may be bit may be at where you know you cannot continue to build onto this plane, you've got to make it run as efficient as possible. So this becomes a breaking point of founder-led operations, and a lot of businesses get stuck here. And in order to create enterprise value, in order to build a business that you can sit one day sell or pass on to your family or sell to your employees or anything of that nature, you have to be able to move past the founder-led operations. So today I'm going to walk you through why it happens, what it actually means, and most importantly, what you need to do next. Because this is the moment that determines whether you build a scalable business or stay stuck in operator mode forever. You're you're at that fork in the road. So let's start with what really is going on. So in the early stages of your business, speed does matter more than structure, right? You're making decisions quickly, you're solving problems in real time, and you're communicating directly with everyone. And that works. At that point in time, that works. But as your business grows, so does a little bit of the complexity is going to expand with it, right? More customers, more team members, more moving parts. Now, I will say this that just because your business gets bigger, you really do need to focus on not overcomplicating it. So the advisory and risk firm that I run, I actually scaled back our tech stack. I wanted to make our operating tools less complex because it's very easy as you get bigger to say, well, I need this tool, I need that tool, and all of a sudden your tech stack is 10 deep, and you realize that people are only using two out of the 10 tools that you pay for. So I will caution you on not overcomplicating your business as it grows. But there will be some natural complexities that happen in your business as you get more customers, diverse types of customers, or if you add a new product line or a new service line, right, as you hire more team members, those things will naturally create a little bit more complexity in your business. And where you might find the challenge is is that if you as the founder keep operating the same way, even as complexity increases, things aren't going to work, right? They stay right that this you bec you continue to be that decision maker for everything. And you're getting more decisions thrown at you because the business is bigger, right? You will stay, you will become a bottleneck for information, right? Because if everything has to flow through you, now you become a bottleneck if you're not able to respond fast enough. And ultimately you become the glue that holds it all together. And at the end of the day, you cannot build enterprise value if you are the glue holding everything together. Remember, people don't buy businesses if the business would stop running because the founder has sold it and retired and is relaxing on a beach in the Caribbean. Right? If you have to run everything, including sales, then you don't have enterprise value and there's nothing to truly sell to that point. Right. And eventually the system is going to break or you are going to break as the founder, right? You're going to burn out, your, your, your health is going to take a beating. You just you cannot continue to operate that as you continue to grow your revenue and grow the size of your team. And this isn't, you know, it's not breaking because you're doing something wrong. It's breaking because you're trying to scale a business that's using a model that only works when you're small. So how do you know that you're at this breaking point? Well, here are a few signs. First, your team is busy, but they're not productive. Remember, there is a difference between being busy and being productive. People are working hard, but results feel inconsistent, or you're delivering things late to clients, or you're getting a lot of returns, or you have you know a lot of quality issues. Whatever your business is, the results are inconsistent. Things get started, but they don't always get finished. And you find yourself stepping in to fix things more often than you really should be. Second, you're answering the same questions over and over again. So instead of your team owning the outcomes, they're coming to you for decisions, which means you're not leading the business. All you're doing is managing tasks. And the third is growth creates more stress, not less. Revenue goes up, but so does chaos. Now, instead of things getting easier, they get heavier. And what you also might see is that while revenue is going up, profitability is going down. I look, I love revenue, revenue is important, but at the end of the day, I want to see profit, right? I want to see my net retained earnings and I want to see profit. Yes, I want my revenue to grow, but if my profit starts to take a nosedive, I have a problem on in my business. So you can't, you got to make sure that as you're growing, things are gonna get heavier if you don't start making this transition. And last but not least, you personally cannot step away without slowing things down or things breaking, right? If you step away and go on vacation for a week, you're on the phone, you're in the email, you're in the Slack, you're not getting that break because your team can't function or your company can't function without you. So if any of this sounds familiar, it's trust me, you're not alone. I've been there, many other business operators have been there. And this is the exact point where most businesses will plateau if you don't start to make a shift. It's not because of marketing, not because of sales, but because of operations. So let's talk about what you can do next. So there are three shifts you need to make to move past this stage. Shift number one from doing the work to designing the system. See, right now you're probably too involved in the execution. You're solving the problems as they come up instead of asking why they keep happening in the first place. So instead of looking at your business like a system, every repeated issue is a signal that something is missing. The clues are there. Look for the patterns. Whether it's a missing process, a missing role, a missing expectation. You gotta take a step back and look at the situation and identify what is continuing to happen over and over and over. And if I see a pattern, that's an opportunity for a system. So here's a simple action plan you can take this week. One, pick one recurring problem in your business, not a one-off issue, a pattern. Look for something that continues happening over and over and over. And instead of solving it again, document the best way to handle it. Turn it into a simple process, even if it's not perfect. Imperfect systems scale better than imperfect improvisation. And you know, a great way to build out your your SOP and your process, use Loom videos or any type of videos, right? Take that process and document it in a video. Walk that process through step by step. Also put it in writing, right? So that you have a Loom video for training and then you have a process document to go with it and start to create that first process. This is how we handle X, Y, and Z. I'll give you a good example. The firm, my firm is growing, and as it grows, I am hiring more people. I had to create an SOP. I had to create a system for onboarding because if I didn't, I guarantee I knew we were missing some steps in our onboarding. And our new auditors that were coming on board, they were getting started without having most or all the information they needed to be successful right out the gate. So, what did we have to do? We had to create a checklist. This is everything that needs to be covered during the onboarding. So you create that checklist so you make sure that as that person's getting onboarded, nothing gets missed. Then we created some loom videos around the tools that they'll be using as part of their job. This way we had an onboarding package that gets them at least started with the tools that they need, the insight, the education, and the access of what they're going to be using as they get started. Once we did that, we got really good feedback that the onboarding process was smooth, they felt like they were ready to go, and we knew we weren't missing anything. Now, it was imperfect at first, and we're still constantly improving it, but the imperfect system will scale better than perfect improvisation. Here's the second shift you need to make from and you need to go from managing people to creating ownership. Now, for me personally, when I create job descriptions, what I'm focused on is I'm focused on outcomes. I'm not focused on tasks. A lot of founders think they have a team problem, but in reality, what you have is an ownership problem. If your team keeps coming to you for answers, it usually means one of two things. They don't know what success looks like, or they do not feel responsible for the outcomes. Your job is to fix both. Start by making expectations clear. What does success look like in each role? Who are they accountable for? And what decisions can they make without you? Then stop answering every question. Instead, respond with what do you think we should do? I use the Socratic method a lot. Besides the fact that I went to law school and law school is you're entirely you're trained to be a lawyer through the Socratic method. And I use it every single day running the business because when an employee and a team member comes to me with a question that I know they know the answer to deep down inside, I don't answer that question for them. I ask them, what do you think? Give me your solutions. You know, if you've got more than one potential solution, give me both, and then give me your reasons why you would choose one over the other. Because this is gonna do two things for you. It forces your team to think and it shows them that ownership sits with them, not you. Now, when you make this transition, it's gonna feel very slow at first, it's gonna be clunky, and it's gonna be a little painful. But it's the only way to build a team that can operate without you. Now, the third shift you need to make is from reactive to proactive operations. Most founders run their business based on what is urgent, right? What's the fire that I'm dealing with today? Problems show up and they deal with them. But scalable businesses are not run on urgency, they're run on rhythm. This means having consistent ways to track performance, communicate, and solve problems before they escalate. So let me also give you another real life example. In my in the audit and risk firm that I run, we do a lot of audit work. And one of the systems we have is that every single Friday, our client success manager sends our clients an update as to where that audit is in terms of progress. So we track that, we track that weekly so that we know if we're falling behind on that audit. We know that if 60% of the hours allocated to that to that audit have already been used and we're only 30% of the way done, we know we have a problem that we are gonna potentially run the risk of you know going over in hours and being late on the project. So you have to have a system in place to track what you're doing. So here's one simple framework you can implement immediately this week. Start a weekly leadership meeting. Now keep it simple. Don't let this meeting get out of control. You have to control the agenda and the cadence. But with this, you're gonna review your key numbers, identify your biggest issues, and assign clear ownership for solving them. So this is not a 30 or 45-minute bitch session and every single problem. You will need to work with your leadership team and make sure they understand they're only gonna bring their biggest issue to the table. They're not gonna bring 13 different small issues to the table. They're gonna bring their one biggest issue for the week, their biggest bottleneck, whatever it is, to that leadership meeting. Biggest issue only, and they only get one. Figure it out, sign clear ownership for solving it, and that's it. And do that weekly as a cadence. No long discussions, no unnecessary updates, just clarity and accountability. Because what gets reviewed gets improved, and what get what is ignored becomes a fire later, and it will build on you and it will explode. So let's zoom out for a second. So, what we're really talking about here is a shift in identity, your identity. You're no longer just the person who started the business. You are the person responsible for building it and creating the machine that's going to run it. You now are becoming an architect. And this is a different role, and it is going to be a shift in mind mindset for you. And most founders, you don't make the shift on your own. We're forced into making it because we're starting to burn out, our health is taking a beating, the business starts starting to fall apart, or we hire a business coach and they kick us in the rear end and tell us we need to do it. There's a variety of things that you know will trigger the move. But for the most part, most founders don't make the shift on their own. Now, if this is their second or third or fourth business they've launched, then they usually do because they've started to learn. Right? But if you're a first-time founder, most likely you're not going to make that shift on your own. And you stay stuck in the weeds. Or you try to hire your way out of the problem without fixing the underlying system. I got news for you. Speaking from experience, hiring headcount does not fix the problems. All that does is complicate them further, add to your payroll, and take your payroll versus your sales number and throw it out of whack. So do not hire your way out of problems. Now, this is exactly where the right operational support will change everything. Because building systems, creating accountability, and structuring a business for scale is not something you figure out by trial and error while you're trying to run the company day to day. It requires a different perspective. It requires someone who can step in, see the gaps, build a structure that allows everything else to work. So if you're at that breaking point right now, and if your business is growing but it feels harder instead of easier, and if you know something needs to change but you're not sure what that next step looks like, this is exactly what I help founders do. So as a fractional COO, I work with a business to install systems, structure, and accountability needed to scale without burning out you as the founder. And I've done it before, I'm doing it with the current audit and risk advisory firm. So this isn't gonna be theory and it's not generic advice. It's actual implementation inside your business. And I only work with a couple clients at a time. I only work with a couple of clients at any given time. But we will take a look at where you're at in your business, we'll identify your biggest operational bottlenecks, and we're gonna map out what it would take to move you to the next stage. But until then, start with the three shifts we talked about today. Build one system, create more ownership, and introduce structure into how you run the business. Because the goal is not just to grow, the goal is to build a business that can grow without you being the one holding everything together. I hope you enjoyed this uh this return and episode of the Entrepreneur to Employer podcast. If you did, I would love for you to leave a review, give us or give me a rating, and if you have comments, would love the feedback as well. Until then, have a great week in your business, and I will see you in the next episode.